kelly cudworth

A family-owned office supply company scales up on Amazon Business

Realizing the value of e-commerce in the office supply industry, a father and son team leverage Amazon Business to grow their company.
Amazon Business Seller Profile: PNWB

Kelly Cudworth never expected to run his father’s office supply business. After college, he moved away and pursued other careers. But when Jeff Cudworth invited Kelly to join the company, he saw an opportunity to grow as a businessman. Today, as president of Pacific Northwest Business Office Products (PNWB), Kelly Cudworth is leading the small business on a new path — embracing market trends towards e-commerce and rapidly growing the company.

When looking to expand PNWB, Kelly Cudworth turned to Amazon Business as a partner. With the help of the Amazon Business support team, PNBW built a new office supply, furnishings, janitorial supplies, printer and copier catalog online.

“Amazon Business has created a marketplace where the customer feels really comfortable,” Kelly Cudworth says. “For the large enterprise environments, it really makes sense. They have the ability to generate reports, review usage data and centralize their procurement strategies.”

As a seller on Amazon Business, PNWB can connect with large enterprises and government agencies, which are eager to consolidate purchasing and meet diversity requirements through their spend. Using Amazon Business search tools, these customers can easily find certified local and veteran-owned businesses like PNWB.

In its first year on Amazon Business, PNWB revenues increased over 40% — and business is still growing. The Cudworths have seen that success means adapting to customer buying preferences and embracing new technology. Now, Amazon Business is helping them grow while still delivering the exceptional customer service that makes their business unique.

That’s an accomplishment this father and son team can celebrate together.

Download the case study

Introducing Dash Smart Shelf

A new way to help you save time, money, and ensure you never run out of the supplies you need.

Business Prime adds two new benefits to enhance spending visibility

Guided Buying Blocking and Spend Visibility Policy Adherence Dashboards help you manage spending and purchasing goals for your organization.

Amazon Business and Business Prime launch in Canada

With our expansion into Canada, Amazon Business now serves customers in nine countries.